We Authenticate Luxury
Redefining The Modern Luxe Traveler Experience
We Authenticate Luxury
Redefining The Modern Luxe Traveler Experience
Redefining The Modern Luxe Traveler Experience
Redefining The Modern Luxe Traveler Experience
A new inclusive hospitality accolade program tailor to all luxury lodging businesses. The conceptual program drives to Reveal the Authenticity from each property based on today's luxe travelers' priorities and social distancing practices while maintaining personalized and unique service.
Luxury travel market is ripe for disruption. We believe in assisting new properties to emerge and thrive focus on leveraging genuine and intuitive human interactions, safe environment, unmatched experiences, sense of belonging and personal fulfillment.
Our unique and detailed operation analysis brings the most value to our clients.
Make the uniqueness of your property shine by tailoring a new set of luxury standards offering unparalleled service in a safe environment.
Genuine human interactions must remain personal. Our training techniques adapt based on your audience.
Our team of experts roll-up their sleeves and work side-by-side with your team to help breakthrough service.
A total of 9 different classifications, including over 100+ touchpoints, carefully drafted to meet today's modern luxury traveler expectations, in which properties will get evaluated by.
It's known that modern luxe traveler finds more relevant the uniqueness of the place than the rating itself. Our trademark touch-points are designed to meet the new luxury expectations while revitalizing the property value proposition.
The modern luxury traveler will require self-improvement and personal fulfillment while experiencing safe and virus containment spaces. Maintaining social distancing with our guests while delivering an unparalleled level of service is possible.
While we value the importance of having unannounced visits to evaluate employees performing at their best authenticity, we also believe in the true ROI performing mix visits to assist hotel operators in adapting what is relevant for the modern luxe travelers.
We don't validate standards, we authenticate touch-points.
To achieve true authenticity and inclusiveness, we firmly believe we cannot ask every property to perform at the same level. Based on our property style criteria, we look forward to enhancing the unique story and experience of each property. Segmentation is key for experimental travelers.
Each property will be categorized based on the style criteria met. Our unique scoring points system will give every property a fair chance to be selected for greater exposure despite property type, size and location.
It's true that modern luxe travelers won't find your business in a travel guide or website listing. But, most likely, they will find you on a great marketing story that shout-out your property.
The winners of each property style are awarded a tailored marketing exposure package.
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